A business should use hashtags if they are used correctly. It’s completely pointless adding loads of hashtags for the sake of it or adding hashtags that no one is going to monitor or care about.
Use hashtags (1 or 2 only) when they make sense and when you use something relevant that people can filter on to find more relevant conversation. If I wanted to create conversation around social media tools I would start including a hashtag #NSWWebsiteDesign and then I’d encourage conversation around this.
Facebook creates a unique URL for the hashtags used so I can point people to the conversation to encourage more people to use the hashtag and create more relevant conversation. So please don’t hashtag #everything (example of a pointless hashtag).
Use them wisely in the way they were designed i.e. to help create and continue and conversation around relevant topics.
If you would like someone to talk to and get advice for your Facebook, Twitter or any other social networking pages, give us a call or email and we are more than happy to help you best we can.
Ph: 1300 NSW WEB (1300 679 932)